Doug Mende, Mende Consulting has worked with Stanley R. Hoffman Associates since 1997. As one of the pioneering adopters of GIS technology for urban data analytics and mapping solutions in Southern California, Mr. Mende has assisted us on numerous General Plans, Specific Plans, Annexation Studies, Transit Corridor and TOD Studies, and Retail Market Evaluations.  His work specializes in the integration of public and private data sources for location based analysis of market areas, land use zoning and infrastructure planning. Key areas of his work include economic and demographic data assembly, assessor parcel data evaluations, and land use zoning analysis.